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Бугагашки от бывшего работника RadioShack.
Идея ок:
'RadioShack also tried to sell a thing called a CueCat, although by the time I started working there, they were trying without much success to give them away for free. A CueCat was an infrared scanner that read barcodes from magazine ads.
This was the idea: you, the consumer, were supposed to sit next to your computer and read a magazine. When you saw an ad you liked, you were supposed to scan it with the CueCat and hook it up to your computer, and it would direct your browser to the advertiser's web site.
This technology was developed by a man who legally changed his name to J. Hutton Pulitzer. Here is a long, barely-intelligible interview of him that you shouldn't read; half the time, I can't understand what the Hell he's talking about. RadioShack gave tens of millions of dollars to this dude because they thought consumers' idea of a good time was to sit there, do all the work, and advertise to themselves.'
Attachments:
Идея ок:
'RadioShack also tried to sell a thing called a CueCat, although by the time I started working there, they were trying without much success to give them away for free. A CueCat was an infrared scanner that read barcodes from magazine ads.
This was the idea: you, the consumer, were supposed to sit next to your computer and read a magazine. When you saw an ad you liked, you were supposed to scan it with the CueCat and hook it up to your computer, and it would direct your browser to the advertiser's web site.
This technology was developed by a man who legally changed his name to J. Hutton Pulitzer. Here is a long, barely-intelligible interview of him that you shouldn't read; half the time, I can't understand what the Hell he's talking about. RadioShack gave tens of millions of dollars to this dude because they thought consumers' idea of a good time was to sit there, do all the work, and advertise to themselves.'
Attachments:
A eulogy for RadioShack, a strange strip-mall monster from a forgotten age.
Permalink: https://plus.google.com/115290581164606462017/posts/ijvQCEhH96W
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